04/08/16 TSS Facilities broadcasts 'live' from the i360
TSS Facilities took to the skies this morning to participate in a unique airborne advertising medium – Brighton and Hove's leading facilities and HVAC services company broadcast a 60-second radio ad live in realtime from the British Airways i360 on Heart FM as the brand new visitor attraction stood 450ft above the Brighton seafront.
The ad break, which went out in prime drivetime at 08:40 across Sussex and Surrey, provided the centrepiece of the i360's second official flight on its opening day. The TSS advert featured first in the break and was performed by four actors, accompanied by sound effects and keyboards. As it finished, the ad provoked a rousing round of applause from the 200 people assembled inside the i360 pod.
The i360 is the world's tallest moving observation tower – visitors travel to a maximum height of 138 metres above the coastline in a futuristic, fully enclosed, hand-crafted glass viewing pod to admire breath-taking 360-degree views across Brighton, the South Downs and the beautiful south coast.
TSS Directors Andy Tugwell and Steve Tugwell were present along with TSS General Manager Steve Gray. "The i360 is a new Brighton landmark building which is a real centre of attention on the Brighton & Hove seafront" said Andy Tugwell as the flight took off. "TSS is familiar with working in and around Brighton's iconic buildings like the Grand Hotel and the Royal Sussex Hospital, and the i360 makes a fantastic new addition to our city’s skyline."
See the TSS ad recorded live here: